CABI has been working to find scientific answers to agricultural and environmental problems since 1910, and is well-known for the quality of its communications materials.
So we were very pleased when in 2007 their marketing team asked us to provide a training course to show them how we
do things.
This first course led to a series of others targeting different teams in different parts of
the organisation.
Built around a variety of exercises and lively brainstorming sessions, these highly enjoyable courses worked all of us very hard in the search to find ways of improving their already excellent outputs.
